How to Write Release Notes That Users Actually Read
Most release notes are ignored. Here's how to change that.
You spend weeks building a feature. You write "Added new dashboard" in your changelog. Nobody notices. Sound familiar?
The problem isn't that users don't care about updates. It's that most release notes are written for developers, not users. Here are 5 principles that will change how users engage with your updates.
1. Lead with the Benefit, Not the Feature
Don't tell users what you built. Tell them what they can now do.
Bad:
"Added dashboard redesign"
Good:
"Find your key metrics 3x faster with the new dashboard"
2. Be Specific with Numbers
"Improved performance" means nothing. "Pages load 50% faster" means something. Whenever possible, quantify the improvement.
3. Keep It Scannable
Users scan, they don't read. Structure your release notes for scanning:
- Short paragraphs (2-3 sentences max)
- Bullet points for lists
- Bold key information
- Clear headings
4. Acknowledge Your Community
When you fix a reported bug or build a requested feature, thank the user who brought it to your attention. This builds community and shows you listen.
5. Include Visual Context
A screenshot or GIF is worth a thousand words. Show users what's new, don't just tell them.
Start Writing Better Release Notes Today
These principles apply whether you're using AnnounceHQ, another tool, or maintaining your own changelog. The key is to always write for your users, not for yourself.
Want to see these principles in action? Check out our changelog templates or explore public changelogs from teams using AnnounceHQ.